An executive position in marketing could provide the opportunity to be involved in a range of tasks and employ a range of capabilities, such as creative thinking, organizational skills, and analytical abilities. The job is focused on generating a profit and promoting products or services by implementing marketing campaigns of every kind. We will explore the definition of a marketing executive and their responsibilities at work, the typical salary that a person can earn as a Marketing Executive, and the abilities that successful executives in the field have.

 

Marketing executives are an expert who is accountable for implementing and developing campaigns to promote the company’s products and services. They can also be employed to advertise an event or drive for an organization. This job has a variety of tasks, including planning, taking part in public relations, planning events, creating products, conducting research, and advertising.

Marketing executives could work with one business in their department of marketing. They might work for multiple organizations to finish various marketing projects and objectives. The most common industries that employ marketing executives are media, retail, and finance; however, an executive in marketing can work in almost any field.

Marketing Executive Job Description

The duties of a marketing executive differ based on the field they are in as well as the company they are employed by. But, here are the most commonly performed tasks that the majority of marketing executives carry out across every industry:

• Create marketing strategies that are unique to specific products or services.
• Set out the objectives and tasks of every marketing plan, and share the plan’s objectives with team members as well as the key people who are involved.
• Coordinate with the in-house design team to come up with visuals for the marketing plan that align with customer/organization goals.
• Conduct market research on your potential customers to identify the best methods to reach customers and establish long-lasting relationships.
• Implement various marketing strategies like social media marketing online marketing, marketing via content printed and radio marketing, as well as paid advertising.
• Engage in personal interactions with respect in relation to your product/service that is being promoted.
• Comprehensive marketing analytics to assess how a campaign’s marketing is doing.
• Make sure marketing materials are effectively distributed to the intended people.
• Develop and increase awareness of the brand of your client or organization to improve the performance of sales and marketing campaigns.

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Marketing Executive Job Description Sample 1:

We are looking for sharp marketing professionals who will be responsible for organizing creative campaigns and promotional events to achieve the company s growth targets. You will be part of all the ongoing campaign execution with the Brand Growth marketing team.

Responsibilities:

• Ideation and execution of intuitive marketing strategies

• Organize and oversee advertising/communication campaigns (social media, ATL, Print, Radio etc), exhibitions and promotional events

• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures

• Monitor progress of campaigns using various metrics and submit reports of performance

• Identify and onboard relevant partners for user acquisition on various channels

• Collaborate with managers in preparing budgets and monitoring expenses

• Day-to-day coordination and operational tasks of these affiliates/partners

Requirements

• Proven experience as a marketing executive, Business development or similar role

• Good understanding of market research techniques, data analysis and statistics methods

• Thorough knowledge of strategic planning principles and marketing best practices

• Proficient in Excel and marketing software/tools

• Familiarity with social media and web analytics (e.g. Google Analytics)

• Excellent communication and people skills

• Strong organizational and time-management abilities

• Creativity and commercial awareness

• Btech/BBA in marketing, business administration or relevant discipline

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Marketing Executive Job Description Sample 2:

A fast-growing company is looking for Sales and Marketing Executives with 1+ year of experience.

Only Graduates with good communication skills need to apply.

Roles and Responsibilities:-

-Analyzing and increasing customer base, and finding out the potential clients.

-Fixing meetings with the seniors with help of a database and personal references

-Meeting Targets as set by superior

Job Types: Full-time, Fresher, Walk-In

Salary: 10,000.00 – 15,000.00 per month

COVID-19 considerations:
All employees are required to wear masks, have common surfaces are sanitized regularly, etc.

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Marketing Executive Job Description Sample 3:

Roles and Responsibilities

We are looking for marketing Executive activities, Business development person with good communication skills and positive attitude [Need to achieve sales targets].

The candidate will be responsible for monitoring and Training of Lab Assistants of accounts To Show the company’s plan and Product Profile to all the distributors at the office, execute meetings, make and update presentations, boost the business by motivating new leaders, follow up with the distributors on weekly basis and update them.

Should be able to understand the customer requirement and fulfil it by coordinating with the application team in HO.

Responsible for marketing activities such as Presentations and Seminars Our company provide simple home base part-time work.

Have a good knowledge of Woven fabrics and be able to work with the team on buyer requirements.

Good team player who can offer inputs for enhancing business growth and also possess an eagerness to learn new things.

Responsible for developing new clients to meet business development targets.

Desired Candidate Profile

Good Communication Skills – only Male Candidates

Willing to learn Two wheelers is a must with a valid license.Good communication skills Someone hardworking, with a basic idea of marketing and advertising agencies, with good communication skills and a positive attitude towards learning more.

Good Communication Skill, Hindi, Marathi & English will be preferred. Basic Computer Knowledge.

Knowledge of any other Indian Language known will be an added advantage.

Should possess a good, pleasant personality with very good communication and convincing skills. Should be a hard worker having capabilities to achieve the target.Should be willing to relocate, if required.

Must have good Knowledge of Computers & MS Office.

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Marketing Executive Job Description Sample 4:

As a marketing executive, you’ll contribute to and develop integrated marketing campaigns to promote a product, service or idea. This a varied role, which includes

• Planning

• Advertising

• Business relations Tie-Ups

• Event organization

• Man Material Management

Desired Candidate Profile

• Impressive communication and convincing skills.

• Decent and pleasing personality.

• Career-oriented

• Hard Working

• Self-management.

• Teamwork and interpersonal skills.

Also Read:

• Product Manager Job Description
• Sales Executive Job Description
• Data Analyst Job Description
• Business Analyst Job Description